Top 9 Ways on How to Support Black-Owned Businesses

Black-owned businesses have long been underrepresented in the Canadian economy. Despite making up 4.3% of the population as of 2022, Black-owned businesses only account for 1.2% of businesses in Canada. This lack of representation means that Black-owned businesses often face greater barriers to success than their white counterparts. This includes a lack of access to capital, limited access to networks and markets, and a lack of resources to support their growth and development.

By supporting Black-owned businesses, we can help to level the playing field and create an environment where all businesses can succeed. Supporting Black-owned businesses can also help to create jobs and strengthen the Black community in Canada. This can help to reduce poverty and inequality, while also providing a platform for Black entrepreneurs to share their talents and ideas.

Furthermore, supporting Black-owned businesses can help to foster a sense of cultural pride and belonging in the Black community. This can be especially important for those who may have experienced racism or discrimination in the workplace. By supporting these businesses, we can help to create a more inclusive and equitable society for everyone.

In an effort to help bridge the gap and support Black-owned businesses, here are the top 9 ways you can support these businesses in Canada.

1. Shop at Black-Owned Businesses: Shopping at Black-owned businesses is the most important way to show your support. Whether shopping online or in-store, make sure you are supporting Black-owned businesses. Not only are you contributing to the economic success of the business, but you are helping to promote the community. Search for Black-owned businesses near you and make a point to shop with them.

2. Spread the Word: Once you’ve discovered a Black-owned business that you love, spread the word. Share the business on social media, write a review, or simply tell your family and friends. Word-of-mouth is a powerful tool that can help get the word out and bring more support to the business.

3. Invest in Black-Owned Businesses: Investing in Black-owned businesses is another great way to show your support. Investing in these businesses helps to create jobs and opportunities for people in the Black community. Additionally, it helps to build a strong foundation for the economic success of the business.

4. Use Your Platform to Promote Black-Owned Businesses: If you have a platform, use it to promote Black-owned businesses. This could include sharing their content on your social media accounts, writing a blog post about them, or even hosting an event to highlight their work.

5. Buy Black-Owned Products: Buying products from Black-owned businesses is another great way to show your support. There are many online stores that specialize in selling products from Black-owned businesses. Additionally, you can also look for local stores that specialize in selling Black-owned products.

6. Donate to Black-Owned Businesses: Donating to Black-owned businesses is an excellent way to show your support. Donations can help to provide additional resources and funds to help the business grow.

7. Volunteer with Black-Owned Businesses: Volunteering is another great way to show your support. You can volunteer to help with marketing, customer service, or other tasks.

8. Educate Yourself: Educate yourself on the issues that Black-owned businesses face, such as access to capital, lack of business resources and networks, and lack of representation. Learn about the history of Black-owned businesses and the current challenges they face.

9. Be an Advocate for Black-Owned Businesses: Lastly, being an advocate for Black-owned businesses is essential. This can include writing letters to legislators about policies that impact Black businesses, attending rallies, or simply spreading the word about Black-owned businesses. Encourage your local government to invest in Black-owned businesses and support initiatives that promote Black entrepreneurship.


At the end of the day, supporting Black-owned businesses is about more than just economics. It’s about empowering the Black community and creating a more equitable society for everyone. By acknowledging the power of Black-owned businesses, we can create a more equitable and just economy that benefits everyone. So let’s continue to fight the good fight and support Black-owned businesses in whatever way we can, so that they can reach their full potential and continue to be a force to be reckoned with!

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